Posts

Why marketing is the best field today

Image
  Marketing has different types -- from Database Marketing to social media marketing, it’s very vast. Change is the dominant fact of life in every business today. And the ability to master and exploit change has become one of the most sought-after management skills. This is particularly true in marketing, where the very tempo of change is constantly quickening. As 2020 begins, it’s time to reclaim marketing as a key driver of business. Clearly, most business leaders embrace innovation as the lifeblood of their companies today, but lately, marketing has been relegated to a staff-driven, cost center by many.  And that has caused waste, missed opportunities, and failure for many businesses. In the marketing profession, your job will be to take a "generic" product and/or service and associate that product or service with a brand name. Marketing can be defined as being the intermediary function between product development and sales. Think of it as the storehouse for such things a...

How Technology has changed banking over the year.

Image
  E-banking , online banking, net banking, etc. have completely changed the way banking is done today. When was the last time you actually walked to your bank physically and spoke to the teller? Several days ago or perhaps weeks right? Technology has had a very big effect on almost every area of our lives. From the way we work to how we associate with others or how we entertain ourselves, technology has altered almost everything. Ever since the 18th century, the banking sector has been evolving, and it is known as one of the oldest businesses in the world. It has progressed and grown with every passing year. Although in recent years, the industry has transformed with the help of technology. Banks were always regarded as a place with long queues, and an unmanageable amount of paperwork. Due to technological advancements in the banking sector, the need for labor and papers has reduced a lot. The banking sector hasn't been left out either; the impact has been profound and has affected...

My Favourite TRAVEL Destination in India

Image
  Camping in Rishikesh might be the perfect vacation for some people but not me.   Ladakh is one of those places that can make an ordinary photographer feel like a professional. And that’s simply because no matter where you point and shoot, you are bound to get a picture-perfect frame. But it’s not just the scenic and visual beauty of the place that makes people fall in love with Ladakh. There is an inexplicable calm in being surrounded by nature’s unabashed beauty; an overwhelming sense of surrender to the vastness that lies all around you. Nubra Valley A desert is probably the last thing one expects while planning a trip to Ladakh but there it is. The sand dunes of the Nubra Valley offer the tourists a very much Arabian Nights like experience. The famous two-humped camelsare also found in the region and are often the highlight of the trip for those interested in animals. The beauty of the Nubra valley is that it allows you to look over the Indus valley in the...